Harness the Power of Branding on Social Media Let’s face it, everyone is on social media. In January 2021, 20.5 million Australians were active users of social media. That represents 79.9% of the overall Australian population. In December 2020, 96.4% of internet users between 16 and 64 accessed a social media channel. Given that saturation, it is clear... Read more

5 ways Facebook can help you find new customers Though Facebook is now largely a paid advertising channel, it’s still every marketer’s dream. With access to about 15 million active users in Australia, the social media channel is rich with data about your prospective customers. If you’re considering Facebook advertising, here are 5 ways you can use it to... Read more

[Infographic] Digital marketing jargon simplified The number of buzzwords in marketing are endless. We've pulled together a list of marketing terms you should know in this infographic.   If you're looking to grow your business, we can help. Book some time with our team of online solutions advisors to map out your marketing plan. Read more

How Facebook’s recent changes may impact your business Earlier this year Facebook announced it was changing its algorithm to ‘encourage meaningful interactions between people’. According to Facebook founder Mark Zuckerberg, it’s likely that content from businesses, brands and publishers won’t appear in our customers’ news feeds as often as we’d like. The changes to Facebook you need to... Read more