Tag:
e-commerce
Is 2022 Your Year for Online Retail Success? No one can say the travails of the past couple of years have not boosted the e-commerce business. More and more people have been exposed to the concept of an e-commerce online store. In many cases, they turned to e-business because they have been in lockdown and were not able... Read more
The Beginner’s Guide to Starting an eCommerce Business in Australia Step 1: Research - what do you need to know Step 2: Build - how to build an online store Step 3: Launch - how to launch and promote your online store Step 4: Grow - how to grow your eCommerce business eCommerce business in Australia is booming Starting an... Read more
Why every small business should consider e-commerce during COVID-19 COVID-19 is driving a rapid e-commerce evolution, with intuitive businesses across Australia keenly adding e-commerce solutions to their websites to take advantage of the surge in online shopping. Interestingly, the preliminary April findings from the Australia Bureau of Statistics’ Retail Trade Survey, found that retail turnover fell by 17.9 per... Read more
Categories:
E-commerce | Tags:
coronavirus,
COVID-19,
e-commerce,
small business,
web design,
web hosting
Six techniques for killer product photography When you’re running an e-commerce business, photos are vital for selling products successfully. Consumers are becoming increasingly confident in making purchases online and are often comfortable spending large amounts of money on something they haven't seen in the flesh. That's not to say they don't still experience some traditional pain... Read more
The 3 seconds that will make or break your brand Do you sometimes find yourself ordering 5 items from your favourite online shop although you never thought you needed them? Do you know the feeling of getting magically drawn into a store while initially simply walking past? Or, the other way round, do you set out for some retail therapy... Read more
Developing a Digital Strategy in Three Simple Steps One of the advantages of having formal training in design is the ability to creatively capture and present information. Being able to simplify the complex and communicate a key message has enabled me to create a very simple process in developing a digital strategy and plan. I have devised a... Read more
Q&A: Mark Shimahara, Online Marketing Manager, Patagonia Mark Shimahara, is the Online Marketing Manager at Patagonia - a retailer and manufacturer of quality outdoor products with a focus on environmental and social responsibility. Shimahara is a key speaker at the eCommerce Conference & Expo in Melbourne, below we ask him a few questions about the eCommerce industry. What will... Read more
Online payment platforms that work If you’re a business owner with an online presence, then you’ll understand the importance of your website as a marketing tool. If you’re selling products and services through your site, it is important to be just as well informed about the types of e-commerce features which will enhance sales and... Read more
Categories:
E-commerce | Tags:
e-commerce
Future trends in the Australian e-commerce industry In doing some research on the future trends of e-commerce in Australia, it came as no surprise to learn that the use of e-commerce by businesses and, more recently, households is steadily on the rise. Survey data from the Australian Digital Economy E-commerce Trends and Statistics Report* suggests that Australian... Read more
Australia welcomes Google Shopping Take note retailers, search engine supreme Google have launched Google Shopping in Australia. The retail-shopping site allows online retailers to advertise their products on-line, enabling shoppers to search for products, compare prices and read reviews. This new function will be accessible on the Google search page. This new launch is... Read more