Why WordPress?

Written on 09 February, 2016 by Calvin Liono
Categories Web Design & Content

People often mistakenly think WordPress is just a blogging website. We can’t say it’s wrong, since WordPress was first introduced as a blogging system. However, as time goes by, WordPress is turning into something that is much, much, more powerful and advanced.

WordPress is a free and open source website creation tool written in PHP and based on MySQL. In a non-geek definition, WordPress is the easiest, most popular and powerful tool to create a website with a content management system that is free. Yes, it is free. So what are you waiting for?

After gaining its popularity, people no longer use WordPress as a blogging tool anymore. They started to maximise the potential in this software. WordPress now offers you a lot, I mean A LOT of new and cool features. Even so, some people (hopefully not you) are still asking ‘why should we use WordPress?’ Here are some reasons why you should.

WordPress is free

People say that “The best things in life are free”, and so does WordPress. Free and open source software is the best thing that you can get in software. Many good developers are contributing to this software to make it better every day. This also means that WordPress has a community of support for you when you need help.

Easy to use

WordPress is probably the easiest content management system that is available. It is so easy to use that even your grandma can use it. You don’t have to have a degree in IT to use this CMS. It is similar to the first time you use Microsoft word; it is self-explanatory, easy to learn and you don’t have to write any code to use it.

Effortlessly style your website

WordPress allows you to change the look of your website by simply installing a theme. There are thousands of themes available and are professionally designed by an actual web designer. Even better, those themes are usually free and compatible with any version of your WordPress.

Easily add functionality

Whether you are a developer or just a blogger, you will definitely love to have a website that can do a lot of things. With WordPress, all you need to do is just install a plugin and bang! There you have a new feature in your website. We’re almost positive, any feature that you can think of will be available in WordPress plugins library by now.

SEO friendly

Search engine optimisation has become a big thing in this new era. To have a good website, you need to have good SEO. Luckily, WordPress is built to be an SEO friendly tool. As Google Engineer Matt Cutts says, “Wordpress automatically solves a ton of SEO issues”. If you don’t have any idea on how to set up your SEO, don’t panic, WordPress has a lot of plugins that can help you do that.

Responsive ready

The use of mobile is exploding beyond our imagination. Everyday people are starting to access the internet via mobile instead of computer. Now you are thinking, people will no longer visit your website because of this. Put your mind at ease, because WordPress is built to be mobile ready. Many WordPress themes are built to be responsive and look good on mobile, so does the WordPress dashboard, which means you can easily manage your site via your mobile anytime you want.

WordPress is flexible

From a blogger site to a landing page, membership site, or even ecommerce site, WordPress has not disappointed us. WordPress is made to be extendable to fulfil your need. WordPress knows that sometimes people create a website to help them run a business. Depending on how you want to do it, WordPress has a lot of plugins that can make this happen. Starting from just adding a PayPal button, to actually having shopping cart functionality. These plugins are available for you to use.

Last but not least, when you chose to use WordPress, it means you have a complete control of your site. You can change, modify and do anything to it – a potentially critical aspect for a business owner. Try WordPress if you haven’t already, and share your thoughts with us!

Looking for some help with domains, hosting, web design or digital marketing?

Send me marketing tips, special offers and updates