Ditch the Gmail: 5 benefits of a professional email address There are hundreds of free email services available to anyone with internet access but there comes a time when your email address might be setting your business back. Here are five good reasons to get your own email domain. 1. It reflects how you manage your business You get one... Read more

Redesign your e-newsletter to increase clicks Still using the same e-newsletter template you've had for years? Used to seeing only a small number of readers click through to your site? If you answered yes to either question, it's time to start thinking about redesigning your template with a focus on driving engagement. Giving your subscribers what... Read more

The magic behind five brilliant email marketing campaigns Social sites like Twitter and Facebook may grab the majority of the headlines, but email remains one of the most powerful marketing tools around. Learn from these five brilliant email marketing campaigns and the companies who've mastered the medium. 1. BuzzFeed Best known for quirky lists and fun quizzes, BuzzFeed... Read more

Online collaboration tools: Improving how small businesses work Are collaboration tools really important in today's workforce? The short answer is yes! From improving communication to refining your tracking processes, the benefits are many. Discover how investing in online collaboration tools could boost your business. Collaboration tools such as Basecamp, 5pm and Huddle are becoming an integral part of... Read more

How to deal with SMTP errors SMTP stands for Simple Mail Transfer Protocol. It's a set of communication guidelines that allow software to transmit email over the Internet. Whether it’s a cryptic email from Google or the sudden realisation that your SMTP service has been listed in the Spam and Open-Relay Blocking System (SORBS), navigating email... Read more

Tip #8 - Install a company signature in your e-mail program By installing a company email signature on your email program i.e. on Outlook, you ensure that all vital information about your company i.e. number, URL and address is delivered to your recipients every time they hear from you. One of the great features of most email programmes is that you... Read more

What are SPF records? We have had a small amount of demand (usually from clients who are very passionate about the potential merits of SPF implementations) for the support of SPF TXT records in zonefiles over the past 18 months. The technology gained acceptance as a standard (IETF standard, RFC 4408) in April of... Read more