Webcentral Blog

Written on 11 August, 2016 by Nick Bell

How PR and SEO Work Together The importance of PR was underlined with a big black pen following the great ABS census debacle of 2016. The whole saga was a huge reminder that the way your business handles its relations with the public is integral to its success. Public opinion holds colossal power these days, particularly... Read more
Categories: Search Engine Optimisation

Written on 12 July, 2016 by Nick Bell

Never Stop Growing: How to Successfully Scale a Business Owning a business means you never stop striving for more. It’s inspiring to see your company grow before your eyes and to see the results you produce for countless happy clients. Why do so many companies struggle to grow, then? Sure, no matter how big your business gets, it’s important to... Read more
Categories: Marketing

Written on 06 July, 2016 by Nick Bell

Top Tools For Business Management Sometimes, all you need to succeed in business is a set of digital tools. This collection of software-based tools will help streamline your workday so you can focus on what you do best, whatever that may be.     Project Management – Basecamp Keep track of your projects with the... Read more
Categories: Marketing

Written on 30 June, 2016 by Nick Bell

We’ve Been Awarded Premier Google Partner! At Webcentral, we’re always striving for new heights and we’re always looking for new ways to give our clients the best in digital marketing. It’s what makes us Australia’s largest digital agency. All our hard work has paid off. Today, we’re proud to announce one of our best achievements yet.... Read more
Categories: News

Written on 11 April, 2016 by Nick Bell

How Customers Shop Online and 5 Factors That Make People More Likely to Buy a Product or Service We use the internet for everything these days, and often it’s our first port of call when we’re posed with a question that we don’t have the answer to right away. Increasingly, many of us are turning to the online space and digital platforms to conduct research about products and... Read more
Categories: E-commerce

Written on 22 March, 2016 by Nick Bell

Tips for Building Your Business’s Brand Identity Successful branding is much, much more than just a well-designed logo, a good-looking website and some business cards. Your brand is how you define yourself both to your team and your external audience. Branding should embody more than just what you do – it should capture your business’s values, mission... Read more
Categories: Marketing