Tools to Track and Monitor Google’s Algorithm Updates Tracking the changes or updates regarding Google algorithms can be a time-consuming task. This is because the algorithms undergo thousands of updates or changes per year. Google does not announce the changes to everybody. Therefore, the onus is on each individual to find a way or identify tools with which... Read more

The Top 9 Backlink Analysis Tools to Back Your Strategy Using backlink analysis tools is a simple, yet effective way to improve your search engine rankings and increase link popularity. There are more than enough tools designed for webmasters. While some of them are easy to use, others call for technical knowledge. In this article, we will be discussing some... Read more

You wouldn’t download a car… would you? We’ve all seen the ad that plays prior to the cinema movie or rented DVD – piracy is a crime, and it’s exactly like stealing. The famous line that people seem to remember is ‘You wouldn’t steal a car’, and the crazy thing about that one line is that, with... Read more

NZ Drinks Are A Hot Commodity On Social Media What can we learn from Charlie’s Straight Up Cola and Lewis Road Creamery? Social media has taken residence in New Zealand. An increasingly digitalised kiwi audience means more than half our 4.5 million population are on Facebook. The audience is there, it’s just that the message needs to be appropriately... Read more