Webcentral Blog
Written on 18 March, 2021 by Julia Hammond
From .com to .au: importance of domains for your business With auDA streamlining the set of rules for .au domain extensions in 2021 (effective 12th April 2021), we took the opportunity to explore the importance of domains and how holding more than one can benefit your business. If you’ve been thinking a new domain is the way to go; there’s... Read more
Categories:
Domains,
Small Business | Tags:
.au domain name,
domain name,
domain names,
domains,
online business,
online marketing,
small business
Written on 25 November, 2020 by Julia Hammond
4 tips to secure your business while working from home More and more Australians are now working from home creating a “digital office” environment, and it’s a trend that we think is here to stay. With this in mind, it’s important to consider whether home internet networks are putting your business at risk. Most home networks lack sophisticated security features,... Read more
Written on 25 November, 2020 by Julia Hammond
How to secure your customers' personal information from hackers It doesn’t matter if you’re a big or small business; cyber security should be a top priority. The personal information we share online is a prime commodity for hackers and if you have an unsecure website, your business data and customers’ personal information is at risk. Luckily, there’s a simple... Read more
Categories:
Small Business | Tags:
business website,
hackers,
security,
ssl certificate,
website security
Written on 25 November, 2020 by Julia Hammond
Why websites are hacked and how to protect your business Security has always been an important part of human history. Whether it’s locks on your doors, alarms or motion sensors – many of us are familiar with the security options for physical premises. So, why don’t we extend the same expectations or rigour to our online presence? In the digital... Read more
Categories:
Small Business | Tags:
business website,
cyber attacks,
cybersecurity,
hackers,
website security
Written on 16 October, 2020 by Julia Hammond
How #clickforvic is Helping Local Businesses Get Noticed Online It’s been an unpredictable year for many local businesses, but some good news is on the horizon. A new support package from the Victorian Government and a campaign by Visit Victoria are set to provide some much-needed support. Here’s the key details on the Click for Vic campaign and what... Read more
Categories:
Marketing
Written on 06 October, 2020 by Julia Hammond
New government funding to support farmer's markets It’s been an unpredictable year for many local businesses, but some good news is on the horizon. A new support package from the Victorian Government and a campaign by Visit Victoria are set to provide some much-needed support. Here’s the key details on the Click for Vic campaign and what... Read more
Categories:
Small Business | Tags:
build a website,
online business,
online marketing,
pay per click,
seo,
social media
Written on 01 September, 2020 by Julia Hammond
What’s the News Media Bargaining Code and How Could It Impact Your Business? On April 20 this year, the Australian Government directed the ACCC to develop a mandatory code of conduct to address the power imbalances between the Australian news media and digital platforms including Google, YouTube and Facebook. With the code drafted and released for review on 31 July, there have been many questions... Read more
Categories:
Search Engine Optimisation
Written on 19 August, 2020 by Julia Hammond
How to setup an online business for long-term success Australian small businesses are the back-bone of our economy. Recent research found 99.8 per cent of all Australian businesses are considered small to medium enterprises, with the most common size having 1-4 employees (71 per cent). Whilst it may seem daunting to take the leap of faith to join this... Read more
Written on 19 August, 2020 by Julia Hammond
From Start-Up to Success Story: 5 Steps for Business Growth Australian small businesses are the back-bone of our economy. Recent research found 99.8 per cent of all Australian businesses are considered small to medium enterprises, with the most common size having 1-4 employees (71 per cent). Whilst it may seem daunting to take the leap of faith to join this cohort of... Read more
Categories:
Marketing
Written on 12 August, 2020 by Julia Hammond
Using customer data to benefit your business The more a business uses technology for key processes, the more data it will collect. By analysing this data, you can reveal key patterns and trends that can be acted on to increase customer retention, drive sales, and increase profit. There are numerous technologies businesses of any size can use... Read more
Categories:
E-commerce,
News