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Written on 01 May, 2020 by Julia Hammond

How to develop stronger connections with your audience through social media during COVID-19 Rapid-fire campaigns that bombard people with conflicting information are pushing already sceptical consumers away from traditional broadcasters and news outlets. This change in behaviour has driven people to apps and social media, with usage up 20 per cent since the start of 2020 according to a recent report by Klear.... Read more
Categories: Social Media | Tags: facebook, instagram, linkedin, online marketing, small business, social media

Written on 30 May, 2019 by Jessica Clausen

Which social media channel is right for my business? Get the most out of social media by managing your approach strategically. Here’s how. Social media gives small businesses the opportunity to reach millions of customers all over the globe at a fraction of the cost. In fact, according to the Telstra Small Business Intelligence Report, 54% of customers say... Read more
Categories: Marketing, Small Business, Social Media | Tags: facebook, instagram, linkedin, marketing, online marketing, social media, twitter
How often should I post on my social media profiles?

Written on 17 October, 2016 by Lisa Shannahan

How often should I post on my social media profiles? There is no one-size-fits-all answer to this question. How often you should post on social media depends on a few key variables, which I'll discuss in today's article. How much content do you have for the next 90 days? A place to start is by looking at your internal content.... Read more
Categories: Social Media | Tags: facebook, instagram, linkedin, social media, twitter