Supporting Victorian Small Business Success Victoria’s Small Business Festival is back for 2012 and brimming with over 250 events and ideas to give your business a boost. Netregistry is a Supporting Partner of this festival for the 3rd year in a row, as we give our full support to the Victorian Governments initiatives to help... Read more

Podcasts for SMBs - Small Business Big Marketing Netregistry is proud to announce its sponsorship of Australia's #1 small business marketing podcast (as consistently ranked by Apple iTunes) - Small Business Big Marketing.  Presented by Tim Reid, this podcast channel has an audience of motivated small business owners in the tens of thousands each month. Tim Reid, a... Read more

8 steps to help you successfully launch an online business Launching an online business can seem daunting until you understand the steps involved. While some people make the mistake of simply building a website then hoping people will visit it, you can launch an effective internet business, build traffic organically and convert visitors to clients by following a plan. Here... Read more

Learn how to get the most out of your online business Small businesses are overlooking potential customers online, as new figures from Research International reveal.  According to the research, 40% of small to medium businesses in Australia do not use the internet or email in their work and a further 34% do not have a designated website for their company.  The... Read more

Google’s Claire Hatton: Online marketing for small business "I think it is even more critical now for local businesses to own their online space." So says Claire Hatton, Industry leader - Travel, Government, Local Business for Google Australia and NZ. She sees the rapid rise of mobile and local search as two trends that should motivate any business... Read more

Winning Business Online with BEC and Netregistry This Wednesday, June 30th, sees the grand launch of "Winning Business Online" and you're invited! This government-funded training program, created in conjunction with Business Enterprise Centres (BEC), seeks to provide the education, tools and inspiration small businesses need to get online and grow. Netregistry and NETT Magazine are proud sponsors... Read more

Putting some fizz into the long tail One of the key books on modern marketing is The Long Tail by Chris Anderson, released in 2006 and recently republished in an extended edition. In it, Anderson describes how the internet has helped businesses find success by occupying increasingly small niches. Instead of selling a handful of mainstream items,... Read more

Have you seen this? Social media marketing for small business Kat Thomas guest-posted over at Mumbrella yesterday to reveal the thinking behind the new Levi’s social media advertising campaign. It is illuminating reading and an exceptional case study of how to engage an audience with humour and creativity. Kat understands how social media can tap into word of mouth influence... Read more

3 easy steps for an effective e-marketing plan In this day and age, internet marketing is emerging as one of the most viable and cost-effective marketing methodologies especially for small businesses. Here are three easy steps that you can follow for an effective e-marketing plan. The process of using digital technology in order to sell goods or service... Read more